The NFL announced Bad Bunny will perform at the 2026 Super Bowl LX halftime show, on Sunday, Sept. 28 during the Sunday Night Football game between the Dallas Cowboys and Green Bay Packers.
“’What I’m feeling goes beyond myself,” Bad Bunny said in a statement to the NFL. According to thespun.com, “’This is for my people, my culture, and our history.’”
Following the announcement, the global superstar reflected further on the significance of the moment.
In an interview with Apple.com, Bad Bunny celebrated on what this moment meant to him. “I’m really excited he shared, this is making me feel so happy because more than me, [it’s] for everyone else. I’m really excited for my friends, family, Puerto Rico…”
While the announcement of Bad Bunny’s Super Bowl performance has been met with widespread excitement, it has not been without controversy. Some people have raised concerns about the artist’s style, questioning whether he is the right choice for such a mainstream event. The Puerto Rican superstar plans to perform his halftime show written entirely in Spanish.
“His music has a cool vibe, but most people watching the Super Bowl won’t even get the lyrics,” said senior Easton Gothberg.
However, supporters of Bad Bunny advocate for his performance saying that it is a natural evolution for the Super Bowl and the NFL’s effort to make American football more diverse, adding to its entertainment lineup.
Over the recent years, the halftime show has featured artists such as Shakira, J.Lo and the Weeknd, all of whom have pushed their own style. Advocates say that Bad Bunny’s music speaks to a global audience, particularly the Latin audience.
His performance will be a defining moment in music and sports. Whether his performance unifies or divides audiences, it could be a moment that goes beyond the football field.
